DOWFROST™ RVR Coming To Wal-Mart in North America
Contains renewable, plant-derived ingredients

Midland, MI - August 25, 2008

Owners of boats, recreational vehicles (RVs), swimming pools, and vacation homes will be able to shop at Wal-Mart starting this Labor Day for DOWFROST™ RVR seasonal antifreeze for effective cold temperature burst protection. DOWFROST™ RVR is a new patent-pending product that contains plant-derived, bio-renewable ingredients. Dow Performance Fluids, in partnership with one of its channel partners, South/Win, Ltd., will supply Dow-branded DOWFROST™ RVR exclusively to Wal-Mart. The product will be available on shelves for purchase at approximately 3,800 Wal-Mart stores across the United States in time for consumers to winterize their equipment.

Sold in convenient, one gallon containers, DOWFROST™ RVR is a ready-to-use solution that provides protection against bursting of water systems when exposed to freezing temperatures and contains proprietary corrosion inhibitors to help prevent rusting and corrosion of plumbing system components.

Uses For DOWFROST™ RVR

Antifreeze products like DOWFROST™ RVR are used to protect against burst damage when boats, recreational vehicles, travel trailers and mobile homes — as well as swimming pools and seasonal vacation homes — are not in use during cold winter weather. Water systems are drained and filled with DOWFROST™ RVR antifreeze in the fall for protection against water expansion and resulting burst damage that can occur when non-winterized systems are exposed to freezing temperatures. In the spring, the antifreeze is flushed from the system with fresh water to prepare for a new season of use.

DOWFROST™ RVR Offers Advantages

Supplying DOWFROST™ RVR antifreeze to consumers through Wal-Mart is consistent with Dow’s 2015 Sustainability Goals by offering products that help protect human health and the natural environment. DOWFROST™ RVR protects human health through the use of food grade ingredients and while not intended to be ingested, it is safe for incidental contact by people, pets, or wildlife. Since DOWFROST™ RVR is biodegradable, the environment is protected in the event of an accidental spill. Impact on the world’s precious oil resources is also lessened: Based on early estimates of seasonal demand, the use of DOWFROST™ RVR this season will save over three million pounds of traditional hydrocarbons from consumption, equivalent to nearly a quarter-million gallons of oil.

The Power of the Dow Brand

A Dow-branded antifreeze product is consistent with Dow’s new corporate branding strategy. Dow Performance Fluids worked together with Wal-Mart and South/Win to reach agreement, under license, to use the Dow Diamond logo and DOWFROST™ trademark prominently on the product label. Agreement was reached as a result of Wal-Mart’s expanded sales of supplier brand name products and the increasing retail value of products displaying the Dow Diamond.

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For Editorial Information:

Harold Nicoll
The Dow Chemical Company
1-989-636-5162